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Infibeam implements Glodigital full stack, achieves 72% rise

ShipClues boosts its digital business management with Glodigital
March 3, 2016
EastWest Bank boosts mobile conversions
March 3, 2016

The Goals

• Develop a single source of data to measure cross-device marketing performance and to integrate offline data

• Assign correct weight to every single digital touchpoint through attribution modeling

The Approach

• Switched traditional media budget to programmatic

• Adopted advanced audience strategy through Glodigital

The Results

• 69% rise in e-commerce revenue from advertising

• 33% improvement in return on online ad spend (ROAS)